Social Media Specialist (Part-Time)

Digital Marketing & Communications


Job Title: Social Media Specialist (Part-Time)

Company: Blowes Menswear Group

Location: Orange, Mudgee, Bathurst

Role: Is in-store, in Australia. 

  • Please don't apply if you're NOT located in the Central West of NSW. 
  • If you are relocating here please make that known in your application.
  • No applicants will be considered for remote working from other countries.

About Us

Blowes Clothing is an Australian family-owned, 3rd generation, multi-brand menswear company trading since 1936. We pride ourselves on delivering high-quality, stylish clothing that resonates with our customers' personalities and lifestyles. We're looking for a dynamic, creative, and fashion-forward Part-Time Social Media Specialist to join our team.

Role Description

As our Social Media Specialist, you'll play a vital role in crafting and executing our social media strategy across multiple platforms, including Instagram, Facebook, and TikTok. This position offers flexible hours and the opportunity to bring your innovative ideas to life while working with a brand that champions congeniality, the quintessential laid-back Aussie humour, style, fashion, and a commitment to an exceptional customer experience.  


  1. Manage and optimise Blowes Clothing's presence on Instagram, Facebook, and TikTok.
  2. Create engaging content that aligns with our brand identity and enhances our digital presence.
  3. Leverage platform-specific features to maximize engagement and reach.
  4. Keep up to date with the latest social media trends and incorporate them into our strategy.
  5. Collaborate with our team to align social media initiatives with overall marketing goals.
  6. Analyse social media metrics and adjust strategies as needed.

Qualifications - These are must-haves - please refer to this experience in your application.

  1. Previous experience in social media management, preferably within the fashion industry.
  2. Solid understanding of Instagram, Facebook, and TikTok, including their algorithms and features.
  3. Up-to-date knowledge of digital marketing trends.
  4. Strong written and visual communication skills.
  5. Ability to work independently and adapt to changing priorities.
  6. Passion for fashion and a keen eye for style.


  • Flexible working hours.
  • Opportunity to work with a vibrant team passionate about fashion.
  • Chance to leave your creative imprint on a respected Australian business.
  • Possibility of working from Mudgee, Orange or Bathurst.

If you're looking for a chance to showcase your digital marketing prowess, drive engagement, and revolutionize the fashion industry, we'd love to hear from you. Apply today and let's make style more accessible together!

How to Apply

To apply, please send your CV and a cover letter that outlines how your skills and experience make you the perfect fit for this position to: